Marketing tips on creating your Dating site

How Can You Start an Online Dating Site
By Fione Tan

Everyone knows that online dating is picking up real fast. Have you met a friend who hooked up with their spouse online? I had a beautiful friend that found her true love online, from half way around the globe. So, if you want to start your own online dating website, what should you do?

1. Create your own profile in other online dating websites

• check out what goes on in the other popular dating websites, browse through postings in other personals website
• you probably would want to use a non-work / non-business related email to sign up for such services
• read more online dating safety dos and dont's at other popular matchmaking resources website

2. Create USP for your website

• what sets your new online dating website from the other millions of online dating sites out there?
• USP means unique selling point. Even a pet shop owner competing with other retailers in a local brick and mortar market also needs a USP.

3. Decide on how you want to do up your e-dating site

• There are a couple of ways that you can use to create your matchmaking system for your online dating site. The cheapest method is to join other people’s affiliate programs as this allows you to promote another website that is already established and have many members in their database.
• You can also decide to buy online dating software, and then customize the look and feel of the software to fit your requirements.
• Read the internet marketing forums or affiliate marketing forums for reviews of online dating softwares and online dating affiliate programs tips.

4. Market and promote the website

• Use online and offline marketing strategies to promote your website. One of the participants in my coaching program 3 years ago, is still making good money on his online dating website. This shows that good internet marketing tactics such as search engine optimization can still bring in the sales to you in the years to come.

For newbies to the Internet, it’s great to attend basic internet website marketing seminars like those at eOneNet.com to prepare you for the internet marketing success short-cuts.

Fione Tan is the President & CEO of eOneNet.com
eOneNet.com ranked World's No.1 Internet Marketing Coach in top search engines. eOneNet has offices in Malaysia, Singapore and Hong Kong

She is Malaysia's representative to the Board of IT Committee in confederation of Asia Pacific Chambers of Commerce (CACCI) and has spoken and trained over 5,000 people in Internet conferences in Malaysia, Singapore, Taiwan, Thailand, Dubai, Pakistan, Iran etc.

She has helped clients ranging from home-based, small businesses, up to multinational companies such as Apple Malaysia, NEC, FujiXerox, Goodyear, increase business via Internet marketing strategies such as email marketing and top search engine optimization services.

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